Tag: online course

Business Growth, Online Course. Branding Workshop, brand language, business development, lessons learned

Lessons Learned from Hosting a Branding Workshop

A couple of weeks ago, people from across the country joined me and two of my collaborative partners for a branding workshop. Together, we shared insights on creating brand language from your business’ core values and brand personality. We discussed how to best work with a graphic designer to translate that information into a visual brand. Then we wrapped it…

online courses, training, corporate training, business development, professional development, team training

3 Reasons to Consider Online Courses for Your Business

Why Should You Consider Taking an Online Course? ✔ Business Development ✔ Professional Development ✔ Personal Growth   1. Business Efficiency. Time is money, and every minute you spend on researching the latest “trend” in marketing tactics or business development ideas could be used in a smarter and way. Spend a couple of hours in an online course that is focused on actionable takeaways…

Business Owner, Freelancer, Freelance dynamo, always be learning, small business blog, small business development

Business Owner or Freelance Dynamo. Which One Are You?

Are you a business owner or a freelance dynamo? A Freelance Dynamo is really good a specific skill set. He or she works hard to deliver a high quality product. However, there is little or no planning towards long-term goals and growth. This is a person who will always work solo and is okay with it staying that way. There…

doing analysis, market research, market research data, qualitative, quantitative, data analytics, beckmann collaborative, candice beckmann

Reading the Story in Your Market Research Data

Once you have gathered all of the information for understanding your ideal customer, the next step is to analyze the information. Analysis simply means examination or investigation, so this step is where you will read the story that the market research data is telling. The two methods for reading and understanding this information are qualitative or quantitative analysis. Understanding the…

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